“Instead of turning our backs on 2020, we wanted to give our appreciation for those who gave us hope-the people who, despite challenging circumstances, found ways to infuse magic into our world and give us hope for a better tomorrow,” Brill says. Work-from-home playlists jumped 1,400%, and while many people were listening from home, a large number of them were listening on their gaming consoles, which saw a 55% increase in streaming. Nostalgia and work-from-home themed playlists became popular over the course of the year, as well as health and wellness focused podcasts. And it has invited influencers to curate playlists that reflect their 2020 experiences.įor Spotify, it’s not just the campaign that looks different this year-the listening habits changed too.
#2020 wrapped series
Spotify has also developed a series of fan films that hand the mic to listeners to thank their favorite artists. Spotify is also creating a ‘global circle of gratitude’ on social media and out of home to combine images of artists and podcasters with thoughtful reflections on 2020.
“This is our way of showing gratitude for the vital role music venues have played in artists’ lives, and through a donation, help the venues stay resilient until it’s safe to enjoy live music again,” Brill says.
Spotify has taken over the marquees of music venues that are closed across the country to support the effort. To display that gratitude, Spotify teamed up with the National Independent Venue Association, which launched the #SaveOurStages initiative this year to raise support for shuttered venues. “We wanted to maintain the out of home creative which people have come to know and love, while also showing our gratitude for the resilience of creators and the music industry at large, which has been hit hard this year,” said Dan Brill, global group creative director at Spotify, in an email. 2020 Wrapped is a story of grit and gratitude.
If this is something youd like to see in future Wrapped campaigns, we recommend checking out this idea. That’s why this year, Spotify’s annual Wrapped campaign recognizes the resilience of people across the industry, from artists to sound tech folks working at now-shuttered venues. Hey there Zxw26, Thanks for reaching out about this here in the Community As beccadoesmusic mentioned, Wrapped stories are available for a limited time only, but your Wrapped playlists remain on your account. When he's not writing, you'll probably find him hitting the gym, trying to ace a new hobby, reading his textbooks, or traveling.No industry has escaped the grips of the COVID-19 pandemic unscathed, but few have been hit as hard as the music industry. In addition to his role at AP, Arol is also a staff writer for sister site MakeUseOf, where he writes mostly about computing. It has even created a Wrapped for non-Spotify users with global music trends from 2020. You'll normally find him covering news, although he has also written the occasional deal, buyer's guide, how-to post, and round-up. Spotify once again makes it easy for users to share their Wrapped info in the form of a personalized card in one of four colors, perfect for Facebook, Instagram Stories, Snapchat, or Twitter.
#2020 wrapped android
While he's a technology lover at heart, he holds Android phones, and smartphones in general, close to heart. Arol brings half a decade of writing experience, and the occasional hot take, to his writings. For the second time in the Middle East and North Africa region, Spotify, the world’s largest audio platform, is revealing its 2020 Wrapped Lists to celebrate the creators behind the music that. He transitioned to a news and feature writer role at XDA Developers that same year, where he worked until 2021 before making the jump to AP. Years later, in 2017, he got his true start in tech journalism working for a small Google-focused site called Pixel Spot. He first began writing online for the short-lived portal of Spanish-language gaming forum Emudesc in 2013.
Arol is a tech journalist and contributor at Android Police.
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